Protect Your Brand Before Someone Else

Every brand has unique needs, risks, and goals. A consultation allows us to understand your business, evaluate your trademark's registrability, and identify any potential conflicts or issues before you fully invest in the filing process. We provide legal advice tailored to your business's current stage and future projections, then deliver a full legal proposal outlining exactly what your brand needs. This ensures we're building the right IP strategy for where you are and where you're headed.

When you book a paid consultation and then move forward with any of our Legal Packages, We apply your consultation fee as a credit toward your package price. Think of it as a no-pressure way to get expert guidance, if we're a good fit and you decide to proceed, you're not paying twice to get started. The credit can be redeemed up to 7 days after your legal proposal is delivered.

Standard turnaround is 7–14 business days. Growth and Scale clients receive priority service (7 days).

Yes! While trademark protection covers your brand name, logo, and slogans, I also offer Copyright Packages for protecting your original creative works and Patent Packages for protecting your inventions and innovations. Visit those pages to learn more, or mention your needs during your consultation so we can build a comprehensive IP protection strategy.

A Substantive Office Action raises legal issues with your trademark itself. Common substantive issues include: Likelihood of confusion - Your mark is too similar to an existing registered trademark Merely descriptive - Your mark just describes your product/service (like "Fast Delivery" for a courier service) Geographically descriptive - Your mark is just a place name (like "California Wine") Generic terms - You're trying to trademark a common word for your industry Ornamental refusal - Your mark appears decorative rather than identifying your brand These responses require legal arguments and evidence to overcome. They're complex and typically need attorney expertise.

A Non-Substantive Office Action identifies technical or procedural issues that are straightforward to fix. Common non-substantive issues include: Specimen issues - The example you submitted doesn't properly show your mark in use Identification of goods/services - Your description needs to be more specific or use different wording Disclaimer required - You need to disclaim exclusive rights to a descriptive part of your mark Classification problems - Your goods/services are in the wrong category Minor technical corrections - Date format issues, missing information, or formatting problems These are generally easier to resolve, though you still need to respond correctly and within the deadline.

No, you're not legally required to hire an attorney to file a trademark application with the USPTO. However, most business owners hire an attorney because one mistake can permanently derail your application. The reality: The USPTO filing fee is $350 per class whether you DIY or hire help. But an attorney ensures proper clearance searches, correct classifications, appropriate specimens, and accurate descriptions - all things that commonly trip up DIY filers and lead to refusals. A rejected application means starting over, paying fees again, and losing months while competitors could file similar marks. Trademark protection is a long-term business asset. Investing in proper legal guidance upfront saves time, money, and headaches down the road.